Transmediated Environmental Communication

Panel on Transmediated environmental communication

Transmedia, literally “across media,” is a term that is being used to describe the way in which what were once distinct forms of mediated communication – books, radio, television – are now overlapping and interconnected in increasingly complex and interesting ways.

I would like to propose a COCE 2013 panel that will explore the intersection of transmedia and the environment.  At a personal level I am interested in transmedia as contested terrain whereby environmentalists are finding clever and effective ways to use transmedia to create change while advertisers/marketers are finding clever and effective ways to use transmedia to enhance business-as-usual.

If you think you might be interested in participating on this panel, please reply to me directly at jgood@brocku.ca by the end of the day Monday September 10. 

Thanks!

Jennifer   

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Jennifer Good

Associate Professor

Communication, Popular Culture and Film

Brock University